The biggest distinction between a trend and a fad is time. Fads fade over time whereas trends tend to solve problems or provide better solutions and often improve over time. Trends have the power to influence and change behavior.
In this webinar, Sheri will discuss five consumer trends associations shouldn't ignore and raise questions to consider as you plan for the future.
2. Sharing Economy
3. Customer Service
5. Flexibility & Community
Avenue M Group is a research and consulting firm with in-depth expertise in examining why members and prospects believe in brands, organizations and missions.
Program Titles and Supporting Materials
This program contains the following components:
- 5 Trends Associations Can't Ignore - Video
- 5 Trends Associations Can't Ignore - Paper
How To Attend
Join the self-paced program from your office, home, or hotel room using a computer and high speed
internet connection. You may start and stop the program at your convenience, continue where you left off, and review supporting materials as often as you like.
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You may access this course on a computer or mobile device with high speed internet (iPhones require iOS 10 or higher). Recommended browsers are Google Chrome or Mozilla Firefox.
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